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Product Marketing Manager at Genesys | JobVerse
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Product Marketing Manager
Genesys
Website
LinkedIn
Product Marketing Manager
Canada
Full Time
1 day ago
$95,500 - $123,500 USD
Visa Sponsorship
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Key skills
Go
AI
SaaS
Communication
Collaboration
Customer Success
Sales
About this role
Role Overview
Drive how AI-powered workforce engagement capabilities are brought to market
Shape how organizations improve employee productivity and optimize workforce performance
Deliver more human customer experiences by aligning strategy across product, sales, marketing, and customer success
Develop differentiated messaging and positioning that clearly communicates business value
Lead market research and competitive analysis to identify growth opportunities
Build and deliver high-impact sales enablement assets that increase win rates
Drive integrated marketing programs in collaboration with demand generation teams to increase pipeline creation
Measure and optimize go-to-market performance using key business metrics
Requirements
4+ years of experience in enterprise SaaS product marketing, preferably in workforce engagement, employee experience, or contact center technologies
Strong expertise in B2B marketing strategies and full-funnel execution across enterprise segments
Demonstrated ability to develop messaging, positioning, and go-to-market strategies for complex technical products
Proven experience collaborating cross-functionally with product, sales, and marketing teams to launch and scale solutions
Strong analytical and strategic thinking skills, with the ability to translate complex concepts into clear business value
Excellent written and verbal communication skills, with experience influencing stakeholders and presenting to senior audiences
Ability to operate effectively in fast-paced, evolving environments with changing priorities
Bachelor’s degree or equivalent professional experience
Benefits
Comprehensive extended group health coverage
Generous paid time off, including vacation and personal leave
Retirement savings program with employer RRSP matching up to a prescribed maximum amount
Family-friendly benefits, including parental leave top-up and adoption assistance
Growth and development opportunities through access to learning resources and internal mobility programs
Apply Now
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