Foster a culture of accountability, data-driven decision-making, and proactive stakeholder engagement
Develop a roadmap to reduce tech debt and streamline existing marketing technology stack
Harden existing processes and drive for productivity improvements leveraging new tools and AI capabilities
Manage the WW Revenue org’s operating rhythm
Define strategy and oversee execution of key programs & initiatives
Establish enablement collateral for internal tools and processes
Close partnership with digital sales leadership on fiscal year planning and ongoing performance monitoring
Drive Revenue Impact by partnering cross-functionally to deliver incremental gains in Marketing Sourced Pipeline and Bookings across digital investments
Optimize for local markets and establish strong relationships with F5 Sales leaders and strategic partners across our global theaters
Track success metrics related to Marketing Sourced Pipeline & Bookings, New Contact capture, Lead capture, and conversion across the full lead funnel
Requirements
Bachelor's degree with 15+ years of revenue or marketing operations leadership experience
Experience leading digital transformation in a SaaS environment
Recognized leader for driving excellent financial results while building a trusting and positive work environment
Extraordinary experience in establishing strategies, metrics and execution plans that enable core focus on performance across the organization (especially in partnership with sales)
Effective oral, written and interpersonal communication skills, with strong presentation skills
Strong ability to analyze data, extract insights, and develop strategy based on digital signals.