Analyze customer behaviour and work with marketing leads to develop and implement supporter segmentation and communication strategies and tactics
Evaluate tactics and develop data insights to identify opportunities to improve supporter communication, upgrade, cross-sell, retention and lifetime value
Intake analytics and reporting requests, including documenting requirements, metrics and dimension definitions, mock ups and robust documentation while tracking in task management platform
Ensure the accurate completion of daily, weekly and campaign performance reports, as well as automated reports and dashboards using BigQuery, PowerBI, Salesforce Marketing Cloud, Google Analytics, Social and Paid Digital channels amongst other data sources
Collaborate in the planning, execution and evaluation of the Foundation’s multi-channel Direct Marketing campaigns
Manage the marketing campaign calendar ensure critical dates related to data operations are met
Provide data and insights to support the development of program leads’ annual and short-term plans, forecasts and budgets

Minimum 2 years of analytics or data management experience in a customer-centered organization
Experience reporting on mass media campaigns including all types of digital and traditional media channels
Experience delivering data analysis and insight through storytelling and visualization
Experience in data-visualization and data modeling using tools like Power BI or Tableau
Experience working with CRM systems, and Cloud Analytics environments like BigQuery, Snowflake or Redshift
Experience working with Google Analytics and digital marketing performance management
University degree in analytics, data science, statistics, finance or equivalent

Analyst, Constituent & Marketing Analytics

Key skills