Drive the Mass Market Strategy for NXP Automotive Microcontroller (S32 Series) to boost market penetration and share acquisition
Design and produce marketing collaterals & presentations to promote worldwide our S32 Automotive MCU product line via our NXP sales and distribution partners network.
Develop market insights and distribution customer engagement strategies to position NXP’s automotive MCU as enabling platforms for next-generation transportation systems.
Responsible for global Auto MCU Distribution funnel creation, design-win and sales generated through our distributors demand creation activities. Analyze business trends to measure our marketing strategy and tools effectiveness and tune it accordingly.
Manage quarterly marketing update to NXP global distribution handbook, in coordination with product lines product managers, and global sales team organization.

Bachelor’s degree or above in Electrical Engineering, Computer Engineering, or related field
Minimum 5+ years experience in the high technology industry , preferably within semiconductors, embedded systems, or automotive markets.
Strong understanding of embedded systems, microcontrollers, and edge processing platforms.
Experience engaging with customers in automotive or transportation markets is highly desirable.
Knowledge of functional safety standards (e.g., ISO 26262) is a plus but not required.
Demonstrates strong analytical and strategic thinking to identify emerging opportunities and translate market insights into actionable strategies.
Proven ability to work across internal teams including sales, marketing, and engineering organizations.
Strong business development and customer engagement skills.
Excellent communication skills in English, both verbal and written.
Demonstrates high learning agility and the ability to quickly understand new market segments and technologies.
Highly self-motivated and capable of working in a fast-paced technology environment.
Ability to build strong relationships with internal business lines and external ecosystem partners.
Willingness to travel across Europe and globally as required.

Strategy & Distribution Marketing Manager – Automotive MCU

Key skills