Senior Field Marketing Manager

Parloa is a rapidly growing startup in the Generative AI and customer service sector. The Senior Field Marketing Manager will drive pipeline and revenue growth in the U.S. market by designing and executing strategic marketing programs, focusing on field and partner events while collaborating closely with Sales and cross-functional teams.

Responsibilities:

• Develop and execute regional marketing plans that align with sales priorities and revenue targets
• Collaborate with Sales, Content Marketing, Product Marketing, and Partnerships teams to tailor content and campaigns for the U.S. market
• Plan and execute integrated marketing campaigns, including field events, webinars, industry conferences, and account-based marketing (ABM) with internal stakeholders
• Build pipelines and accelerate sales cycles through region-specific strategies and customer engagement programs
• Track, measure, and report on campaign performance, ROI, and pipeline impact
• Leverage AI tools and platforms to optimize campaign targeting, personalization, and performance insights
• Foster relationships with industry partners, associations, and influencers in the insurance, financial services, and healthcare sectors