Digital Marketing Manager – Brand Implementation

Role Overview

• Lead the implementation of Ogier’s brand flex principles across core digital touchpoints, including website, email marketing and social media
• Translate brand guidelines into clear, practical digital standards that can be adopted consistently by teams across the business
• Act as a guardian for digital brand execution, balancing consistency with flexibility for different audiences, jurisdictions and campaigns
• Design, build and refine best‑in‑class templates for digital use, including:
• Web page layouts and modular components
• Email marketing templates
• Social and digital campaign assets (where relevant)
• Ensure templates are scalable, accessible, user‑friendly and aligned to both brand and technical requirements
• Document standards and usage guidance to support long‑term adoption
• Prepare the digital brand framework and template set required to support onboarding of a new pitch and collateral SaaS platform (Templafy)
• Work closely with brand, digital marketing, BD and IT stakeholders to ensure templates are platform‑ready and fit for purpose
• Support testing and refinement ahead of rollout, capturing feedback and continuously improving outputs
• Partner closely with colleagues across marketing, brand, business development, IT and external agencies
• Manage multiple workstreams in parallel, prioritising effectively within a part‑time working pattern
• Provide clear progress updates, recommendations and pragmatic solutions
• Ensure digital brand outputs meet high standards for quality, accessibility, usability and compliance
• Embed sustainable ways of working that reduce rework and improve efficiency across digital delivery
• Consistent and high‑quality implementation of brand flex principles across priority digital channels
• Delivery of a robust, scalable suite of digital templates ahead of SaaS platform onboarding
• Positive stakeholder feedback on clarity, usability and brand quality of digital assets
• Readiness of digital brand standards and templates to support long‑term adoption

Requirements

• Degree in Marketing, Digital, Design, Communications or a related discipline (or equivalent experience)
• Proven experience implementing brand or design systems within digital environments
• Strong understanding of digital channels including websites, email marketing and social platforms
• Experience designing and governing templates or modular content systems
• Ability to interpret brand strategy and translate it into practical, scalable digital solutions
• Strong stakeholder management skills, with confidence working across disciplines
• Highly organised, delivery‑focused and comfortable managing multiple priorities