Work closely with Marketing to align outbound activity with:
Brand awareness campaigns
Content marketing
Events and lead generation initiatives
Provide market feedback to inform messaging, positioning and campaign targeting
Lead and actively participate in conferences, webinars, panels and industry events
Represent the company credibly in the market as a subject-matter expert
Build and maintain a visible professional presence across relevant social media and industry platforms
Pitch the company’s value proposition clearly and compellingly to senior stakeholders
Qualify opportunities against agreed commercial and strategic criteria
Collaborate closely with Sales Executives to:
Transition qualified opportunities
Support deal strategy and stakeholder mapping
Assist in progressing deals toward close
Nurture newly developed relationships to drive:
Repeat opportunities
Cross-sell and upsell potential
Long-term strategic partnerships
Act as a trusted advisor to prospects and partners
Identify opportunities for expansion within existing accounts
Maintain accurate CRM records and pipeline reporting
Pipeline value generated
Number, value and quality of qualified opportunities
Actual revenue generation from executed opportunities
Requirements
8–12+ years’ experience in Business Development, Sales or Origination roles within:
Working capital solutions, trade finance, supply chain finance, payments, treasury, liquidity or adjacent FinTech solutions.
Proven success selling into enterprise and mid-cap corporates across multiple European markets & sectors
Demonstrable experience engaging with C-level and senior stakeholders (CFO, Treasurer, Group Finance Director, Head of Treasury)
Track record of building greenfield pipelines, entering new markets or launching new propositions
Experience working closely with Marketing, Product and Sales Execution teams in a scaling organization
Exposure to selling solutions directly to banks (Tier 1 & Tier 2) or via bank partnerships would be a plus
Established contact list of senior corporate finance and treasury contacts
Credible external profile within the market, including:
Conference participation
Panel discussions or webinars
Active and professional use of LinkedIn and industry platforms