The Director will play a critical role in advancing the organization’s data maturity, embedding best practices in governance, architecture, and activation.
This role is accountable for building and operationalizing a customer-centric data foundation that enables: Unified customer understanding across touchpoints
Real-time and batch data activation across marketing channels
Measurement frameworks that link marketing activity to business outcomes
Scalable personalization and audience strategies
Customer Data Strategy & Vision
MarTech Data Ecosystem Leadership
Personalization & Activation Enablement
Measurement & Insights Integration

Bachelor’s Degree.
Ten or more years of experience across marketing data, MarTech, analytics, or digital transformation roles.
Five or more years of experience with customer data ecosystems, including CDPs, data warehouses, and activation platforms.
Five or more years of experience with digital analytics platforms (Adobe Analytics, Google Analytics).
Five or more years of experience with platforms such as Adobe Experience.
Five or more years of experience in cloud data environments (e.g., Snowflake, AWS, Azure) and their capabilities as they relate to customer, digital, and operational data and digital analytics.

Medical, Dental, Vision, Life, STD/LTD, 401(k), Paid Time Off (PTO) or Flexible Time Off (FTO), Tuition Reimbursement and Employee Stock Purchase Plan

Director, Marketing Data Strategy

Key skills