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Program Manager – Marketing Automation at EX Squared LATAM | JobVerse
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Program Manager – Marketing Automation
EX Squared LATAM
Website
LinkedIn
Program Manager – Marketing Automation
Costa Rica
Full Time
2 hours ago
No Sponsorship
Apply Now
Key skills
Cloud
AI
Analytics
Salesforce
CRM
Jira
Leadership
Project Management
Communication
Collaboration
About this role
Role Overview
Lead end-to-end program management for global marketing initiatives, ensuring alignment between strategy, execution, and performance.
Design, standardize, and optimize workflows using collaboration tools such as Asana or similar platforms.
Drive operational excellence across marketing processes, improving efficiency, visibility, and delivery timelines.
Manage and optimize the marketing technology ecosystem, including platforms related to campaign execution, automation, and analytics.
Oversee budget planning and tracking in collaboration with finance, ensuring alignment between investment and performance.
Manage vendor relationships, including contract coordination, onboarding, and ongoing performance evaluation.
Provide insights into campaign performance, supporting marketing leadership with data-driven decision-making.
Collaborate with cross-functional teams across regions, acting as a key point of alignment between marketing, operations, and business stakeholders.
Identify opportunities to improve processes through automation and AI-driven solutions, driving innovation within the marketing organization.
Requirements
7+ years of experience in Program Management, Marketing Operations, or similar roles.
Proven experience managing complex programs in global or cross-regional environments.
Strong understanding of marketing operations, including campaign performance, reporting, and process optimization.
Experience working with collaboration and project management tools such as Asana, Jira, or similar.
Exposure to marketing technologies such as CRM systems (e.g., Salesforce) and marketing automation platforms (e.g., Salesforce Marketing Cloud)
Experience managing budgets, vendors, and operational processes related to marketing execution.
Strong analytical skills with the ability to translate data into actionable insights.
Business-oriented mindset with the ability to engage and influence stakeholders at different levels.
Advanced English level, with strong communication skills in global environments.
Tech Stack
Cloud
Benefits
Competitive salary
Hybrid work model based in Costa Rica (1–2 days per month onsite)
Opportunity to work with global teams and strategic initiatives
Access to learning platforms and professional development programs
Collaborative and inclusive work environment
Apply Now
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