Define and own the product roadmap for CRM, patient portals, and apps.
Prioritize features based on user needs and business value.
Write clear user stories, acceptance criteria, and requirements to enable engineering and vendor delivery.
Work with UX designers and researchers to validate concepts and run usability testing with patients and providers.
Ensure solutions meet privacy, security, and regulatory requirements for handling protected health information.
Use metrics and user feedback to measure product performance and drive continuous improvement.
Lead cross-functional teams, manage vendor partners, and support go-live and adoption activities.

Bachelor’s degree or equivalent experience in product management, computer science, healthcare, or related field.
5+ years of product management experience building CRM, portals, or mobile apps in healthcare or regulated industries.
Experience writing user stories, prioritizing backlogs, and working with Agile delivery teams.
Knowledge of CRM platforms and APIs, and experience integrating systems across data, identity, and authentication.
Understanding of health data privacy and security requirements (for example HIPAA) and experience applying them to product design.
Experience with Salesforce Health Cloud, Salesforce CRM, or similar healthcare CRM platforms.
Experience with identifying and implementing AI use case(s) within patient services.
Experience with patient support programs, specialty pharmacy workflows, or hub services.

Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.

Senior Product Manager – CRM Portals, Apps

Key skills