Responsible for leading the evolution of the experience across the business's main conversion points: Home, PLP, PDP, Search, Cart, Checkout and mobile journeys, balancing UX discovery, behavioral data and business objectives fully integrated with Omnichannel (Store and Digital);
Work with Product and Tech to prioritize the backlog based on business impact;
Ensure UX decisions are data-driven, supported by tests and validated hypotheses;
Lead experimentation initiatives (A/B testing, MVPs, rapid usability tests);
Support critical UX decisions during business peaks (Black Friday, campaigns and collection launches);
Ensure consistency of experience across app, website and physical stores;
Promote and foster a UX culture within the company;
Conduct recruitment and participate in hiring processes;
Develop and upskill team members by guiding and directing their growth;
Ability to transform data into insights to build data-driven solutions and user-centered understanding;
Align the company's strategy with the team's deliverables;
Ensure all team members are aligned with the company culture;
Develop and upskill team members by guiding and directing their growth.
Requirements
Degree in Marketing, Audiovisual Production, Radio & TV or Advertising;
Minimum 4 years of experience leading, engaging, developing and motivating people, preferably in Ecommerce/Retail teams;
Experience in medium/large e-commerce environments with app and website;
Experience in Omnichannel contexts (e.g., physical store + digital);
Track record of delivering based on UX and business metrics such as conversion, checkout abandonment, retention, engagement, CSAT, NPS and incremental revenue, among others;
Experience integrating physical store, app and website in omnichannel contexts;
Experience with CRO, continuous experimentation and A/B testing at scale;
Deep knowledge across multiple UX disciplines within a user experience team: Discovery, Prototyping & Interfaces, A/B Testing, Customer Research, Usability Testing, etc.;
Conflict resolution and problem-solving skills to propose end-to-end solutions that improve the quality and outcomes of our customers' journeys;
Strong problem-solving ability with critical thinking and pragmatism.
Benefits
Medical and Dental coverage (primary and dependents)
Dr. C&A
Telemedicine and Teletherapy
Annual bonus
Parking or Transit Voucher (Work location: Alphaville – Barueri/SP)
Birthday Off — one day off during your birthday month
Flexible working hours
Meal Benefit Flex (meal and/or food vouchers)
Totalpass (fitness benefit)
Semi-annual vacation
Pharmacy partnership with payroll discount
Employee discount for purchases at C&A stores and e-commerce.