Integrated Marketing Strategist, Elan, Consumer Rewards

Role Overview

• Own the integrated marketing strategy, translating business goals into marketing priorities across the customer lifecycle
• Lead development and execution of integrated marketing campaigns across paid, owned, earned, and partner channels
• Champion customer-led insights to inform positioning, messaging hierarchy, and offer strategy
• Act as a strategic quarterback in a highly matrixed environment, aligning stakeholders across Product, Partner Management, Consumer Banking, Marketing, Analytics, and Legal/Compliance
• Ensure major initiatives have a clear measurement approach by defining success metrics

Requirements

• Bachelors degree or equivalent experience
• 8+ years of experience in integrated marketing, portfolio marketing, or strategic marketing roles

Benefits

• Healthcare (medical, dental, vision)
• Basic term and optional term life insurance
• Short-term and long-term disability
• Pregnancy disability and parental leave
• 401(k) and employer-funded retirement plan
• Paid vacation (from two to five weeks depending on salary grade and tenure)
• Up to 11 paid holiday opportunities
• Adoption assistance
• Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law