About this role

Lead product marketing strategy, brand marketing, and communications management
Own and evolve the overall brand strategy, ensuring a clear identity across channels
Define and lead the creative strategy, guiding campaign development
Own product marketing strategy, messaging, and documentation
Oversee and optimize the end-to-end customer journey across channels
Develop pricing and promotional strategies based on key performance metrics
Define and manage channel strategy across web, email, social, partnerships, and press
Guide content strategy, including CTAs and campaign alignment
Partner with product, research, coaching, and partnerships teams
Own and execute the overall digital strategy across channels

7+ years of experience in marketing, with a focus on product or growth marketing
Proven track record of driving revenue through multi-channel campaigns
Experience owning budgets, KPIs, and team hiring/development
Strong analytical and strategic thinking skills
Experience leading cross-functional teams and initiatives
Excellent communication, leadership, and project management skills

Marketing Director

Key skills