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Director of Event Strategy at Cooley LLP | JobVerse
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Director of Event Strategy
Cooley LLP
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Director of Event Strategy
New York City, Florida, United States of America
Full Time
2 hours ago
$225,000 - $275,000 USD
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Key skills
Analytics
CRM
Leadership
About this role
Role Overview
Develop and drive the firm’s approach to events
Define and lead the firm’s enterprise event strategy
Lead a team of event professionals driving strategic alignment
Architect and implement scalable "event playbooks" and data-backed frameworks
Lead the strategy for marquee events, designing exclusive, high-touch activations
Translate regional business objectives into tailored experiential strategies
Integrate the events function into the broader client lifecycle
Establish and monitor KPIs for the events function
Collaborate with Marketing Leadership and other functions
Manage high-level relationships with specialized event agencies
Oversee the annual event portfolio budget
Serve as a key stakeholder and lead business owner for the event technology stack
Provide day-to-day supervision of direct reports
Ensure compliance with assigned work hours and monitor team for compliance with all firm and department policies
Manage staffing coverage on team
Review and process time logs/time off requests for direct reports
Support professional development and continued educational opportunities
Requirements
Bachelor's degree
10+ years of directly relevant exempt-level experience in marketing events, strategy and execution
Proven experience working across a matrixed organization, preferably in a large global professional services firm or B2B environment
5+ years of management experience in relevant roles
Proven track record of effective leadership and proven ability to effectively coach and motivate
Expertise in marketing best practices, digital marketing, measurement and workflow management
Demonstrated success developing modern multi-channel strategies at brand and campaign levels
Strong understanding of performance metrics, analytics, and using data to inform future strategy
Proficient in the use of CRM and other marketing and business development technologies
Benefits
Health insurance
Health savings account (with applicable medical plan)
Dental
Vision
Health and/or dependent care flexible spending accounts
Pre-tax commuter benefits
Life insurance
AD&D
Long-term care coverage
Backup care for children and/or adults
Other parental support benefits
Firm-paid life insurance
AD&D
LTD
Short term medical benefits
25 days of Paid Time Off (“PTO”)
10 paid holidays each year
Generous parental leave
Fertility benefits
Detailed benefit orientation for new employees
Apply Now
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