Design 6–7 weekly email campaigns in Figma using established email design systems and brand guidelines.
Create custom email designs for product launches, promotional campaigns, and storytelling-focused moments.
Translate creative briefs and campaign direction into polished, mobile-first, conversion-focused email experiences.
Build and QA campaigns in Klaviyo or collaborate on clean handoffs for implementation.
Optimize layouts, CTA placement, hierarchy, and content structure through testing and iteration.
Support updates and redesigns of lifecycle email flows such as welcome and post-purchase campaigns.
Collaborate with retention and creative teams to continuously improve templates, workflows, and campaign performance.

Proven experience designing marketing emails for DTC or ecommerce brands.
Advanced proficiency in Figma, including component systems, auto layout, and scalable design systems.
Experience building emails in Klaviyo or similar ESP platforms.
Strong understanding of mobile-first email design, visual hierarchy, scannability, and conversion-focused layouts.
Experience optimizing retention campaigns, lifecycle flows, and email workflows.
Knowledge of performance metrics such as CTR, CVR, and revenue per recipient.
Experience with A/B testing frameworks and interpreting campaign performance results.

Email Marketing Designer

Key skills