Execute paid search, paid social, display/retargeting, and content syndication programs in support of pipeline targets set by Revenue Marketing
Implement SEO and AEO tactics in partnership with the SVP of Marketing and Content team
Run A/B testing and conversion rate optimization across landing pages, forms, and CTAs
Track and report on conversion from lead to qualified pipeline, including MQL-to-SQL rates and channel-level performance
Build and manage nurture sequences, lead scoring logic, and lifecycle email programs within the marketing automation platform
Support programmatic customer growth through automated adoption sequences, expansion triggers, and engagement programs
Partner with CS and Revenue Marketing on lifecycle and expansion program execution
Work with the marketing ops function on Salesforce/HubSpot reporting, attribution, and data hygiene
Coordinate on lead management, routing, and lead scoring optimization
Serve as a day-to-day point of contact with marketing ops, flagging issues and keeping programs running cleanly
Requirements
4–6 years of experience in demand generation, growth marketing, or digital marketing in B2B SaaS
Hands-on experience with CRM and marketing automation platforms (HubSpot preferred)
Comfortable owning paid media execution across search, social, and display
Familiarity with multi-touch attribution models and pipeline reporting
Experience building or maintaining nurture and lifecycle programs
Analytical and detail-oriented, with a bias toward action over analysis
Experience with intent signal platforms (6sense, Demandbase) is a plus
Comfortable operating with some ambiguity and building programs without a lot of pre-existing infrastructure
Tech Stack
SQL
Benefits
💰 Competitive Compensation. For this role our salary is targeted at $146,000 -$176,000 per year. Final offer amounts are determined by factors such as experience and expertise. We take a geo neutral approach to compensation within the US, meaning that we pay based on job function and level, not location.
🏆 Syndio Equity. So you can share in Syndio’s success.
🏝 Flexible Vacation Policy. We encourage our team to recharge when they need to, plus paid sick & safe time, compassion leave, and voting leave.
🐣 Paid parental leave
🩺 Medical, Dental, Vision. Syndio pays 90% of employee premiums, and 50% for dependents.
🏥 Life Insurance & Disability. Syndio covers the full premium.