Responsible for UK Wholesale and Direct sale CRM platform strategy
Work across multiple stakeholders in UK and Europe to define and prioritise business requirements
Negotiate and influence across UK and Europe to agree product development roadmap
Provide specialist expertise and act as business consultant for WHCRM and ESO CRM (Salesforce)
Ensure the integrity of customer data, including data quality
Set, plan and steer WHCRM and ESO CRM development roadmap to include future technologies and solutions
Simplify internal and external user interfaces and integrated contact channels
Analyse and establish commercial business cases for the Robotic Process Automation and Artificial Intelligence
Act as agent of change, utilising stakeholder relationships and change management techniques
Requirements
Degree level or equivalent automotive experience
Experience of working with and implementing change within Salesforce
Excellent management experience, dealing with fixed deadlines, multiple stakeholders (UK and Europe) and tight commercial controls
Experienced at change management, problem solving and strategic development
Ability to influence and negotiate at all levels, in addition to influencing positive behaviour in others, including remote management of 3rd party providers
Excellent IT skills and a working knowledge of Confluence, Jira and highly developed Excel skills are preferred
Confident in learning new IT systems/technology
Strong communication skills across the organisation, and be a confident presenter with ability to engage diverse audiences
In-depth experience of CRM systems/contact centre technologies
Ideally be Salesforce Certified / Accredited
Advanced Office, Excel, PowerPoint, JIRA and Confluence skills are essential
An understanding of data protection legislation, GDPR and consumer laws