Product Marketing Manager, Content

Role Overview

• Content Programs: Own the full content roadmap — customer testimonials, case studies, written guides, and video content. You source the stories, shape the narrative, and produce the final asset. You are not handing this off; you are shipping it.
• Product Launches: Drive go-to-market launches for new features end-to-end — positioning, messaging, launch assets, and internal enablement — so every release lands with clarity and momentum.
• Sales Enablement: Translate complex technical concepts about tenant clusters, Tenant Isolation, and AI infrastructure into battle cards, one-pagers, and pitch narratives that make the sales team faster and sharper in the field.
• Ecosystem & Industry Marketing: Partner with our ecosystem lead to develop content strategy for industry panels, partner spotlights, and events — making sure vCluster Labs shows up with a distinctive and consistent point of view.
• Messaging & Positioning: Serve as the keeper of our messaging framework. Ensure every content asset — regardless of channel or author — reflects our brand, aligns to current business priorities, and speaks to the right buyer at the right stage.

Requirements

• Messaging and positioning depth: You have built or refreshed a messaging framework from scratch, and you can defend positioning choices with market evidence and customer insight, not just intuition.
• Go-to-market launch experience: You have run launches end-to-end — from product brief to post-launch retro — and you know what it takes to create external signal in a crowded infrastructure market.
• A portfolio that shows, not tells: Blogs, long-form guides, customer stories, video scripts, social content — your work is findable, high-quality, and speaks to a technical audience without losing a business buyer.
• Sales enablement fluency: You have worked directly with sales teams to translate technical depth into buying clarity. You know what a good battle card actually does for a rep in a live deal.
• Builder-phase experience: You have joined a company before the playbook was written and thrived. You know how to prioritize ruthlessly and produce output that punches above your team's size.
• Bonus points for: AI infrastructure background: Experience at or with AI Cloud providers, GPU infrastructure companies, or enterprise AI platform teams. You understand the buying dynamics and vocabulary that enterprise AI factory builders bring to a deal.
• Developer and platform community fluency: You have marketed to platform engineering, DevOps, or Kubernetes-native audiences and know how trust is built in open-source ecosystems.
• Team-building instinct: You have thought about how to scale a content and PMM function and have opinions about when and how to bring in the next hire.

Tech Stack

• Cloud
• Kubernetes
• Go

Benefits

• Competitive Salary: We offer a competitive compensation package, including equity.
• Platinum-Level Insurance: Health, dental, vision, and life Insurance, including plans for you and eligible dependents (benefits vary depending on country).
• Flexible Working Schedule: You have a doctor’s appointment or need to head to the supermarket to get groceries at 2pm? We won’t have an issue with that. To us, results matter more than clocking in and out at the same time every day.
• Workplace Flexibility: We’re very flexible about where you work. We know things can change in life and we’re happy to adjust the work environment for you along the way.