Event Marketing Manager – Maternity Cover

Role Overview

• Own and manage Tillo’s events calendar, including industry conferences, exhibitions, hosted experiences, and networking opportunities across the UK.
• Lead the planning and delivery of the TilloConnect event series, supporting its continued growth and impact.
• Support the development and delivery of a digital events programme, including webinars, to drive engagement with target audiences and support demand generation activity.
• Work closely with the commercial and sales teams to maximise the impact of industry events where Tillo is attending, sponsoring, speaking, or exhibiting.
• Collaborate with the Email Marketing Manager to support pre-event and post-event marketing activity, including nurture sequences, attendee communications, and follow-up campaigns.
• Partner with the Creative team to develop event branding, activations, presentations, merchandise, and supporting assets that elevate the Tillo brand experience.
• Plan and deliver events end-to-end, including:
• Event strategy and objectives
• Venue sourcing and vendor management
• Budget management
• Delegate experience and engagement
• Event promotion and communications
• On-site delivery and coordination
• Support the creation of event-related content including speaker submissions, educational blog posts, event roundups, presentations, and award entries.
• Measure and report on event performance, including engagement, pipeline influence, attribution, and ROI.
• Use HubSpot and other marketing tools to support campaign execution, reporting, segmentation, and event attribution.
• Leverage AI tools to support campaign planning, creative ideation, copywriting, and operational efficiency.

Requirements

• 3–5 years of experience in B2B event marketing, with proven experience delivering high-quality events.
• Experience planning and executing events end-to-end, including logistics, vendor management, and on-site delivery.
• Experience supporting both in-person and digital events, including webinars or virtual event series.
• Demonstrated ability to work closely with sales and commercial teams to deliver marketing activity that supports pipeline and revenue goals.
• Strong understanding of marketing performance metrics, including the sales and marketing funnel, pipeline generation, attribution, and ROI.
• Experience using HubSpot or a similar CRM and marketing automation platform.
• Exceptional organisational and project management skills with strong attention to detail.
• Strong written communication skills, with the ability to produce clear and engaging content when needed.
• Analytical and data-driven, with the ability to interpret event performance data to inform decisions.
• Experience managing event budgets and external suppliers.
• A proactive, confident, and collaborative approach with the ability to manage multiple priorities and stakeholders.
• Comfortable working in a fast-paced environment where priorities can evolve quickly.
• Experience within a SaaS, technology, fintech, or high-growth B2B environment is desirable.
• Interest in AI tools and modern marketing workflows is desirable.

Benefits

• Enhanced annual leave of 26 days per annum (plus an additional day for your birthday 🎂)
• Private Medical care through Vitality
• Employee Incentive Scheme
• Access to Tillo’s Storefront with discounts & gift card vouchers
• Hybrid Working
• Top spec equipment including laptop, mouse, keyboard, monitor
• Anniversary gifts
• Monthly breakfasts, drinks, snacks and events
• Team Learning & Development budget