Develop and implement community & social engagement strategies to drive conversation, advocacy, and audience growth across social and review platforms.
Maintain consistent brand voice while adapting tone for real-time, one-to-one engagement and public interactions across platforms.
Lead daily social media operations and content posting with a focus on proactive and reactive community engagement, including responding to comments, messages, and reviews to foster meaningful connections.
Monitor social and review platforms to listen, respond, and identify emerging trends or issues, calling out when needed and helping protect brand reputation.
Analyze performance, sentiment, and community trends to provide actionable insights that inform content, product, and customer experience improvements.
Own and support community response frameworks, critical issue paths, and engagement guidelines in partnership with Care and Brand teams.
Identify and test new engagement formats and community-led interactions (e.g., comment-led content, reactive moments, or social-first activations).
Requirements
Bachelor's Degree plus 2 years of related work experience OR combination of education and experience deemed equivalent (Required)
Acceptable areas of study include Social Media, Communications, Advertising, Journalism, English, PR or related field (Preferred)
2-4 years
Experience in brand/agency social media, communications, public relations or related field
Copywriting & editing experience
Wireless or Mobile experience or heavy knowledge of the space is a plus.