Key skills
SaaSA/B Testing
About this role
Role Overview
- Conceptualize and execute full-funnel campaigns across Google platforms.
- Conduct rigorous A/B testing to maximize Quality Score and ROAS.
- Manage and scale monthly budget to support growth targets.
- Partner with creative teams based on performance data.
- Monitor key metrics and ensure tracking accuracy.
Requirements
- Deep expertise in Search and YouTube Ads is non-negotiable.
- Highly preferred B2B/SaaS experience.
- Strong analytical skills with tCPA and tROAS strategies.
- Strong ability to write compelling ad copy.
- Familiarity with GA4 and offline conversion tracking.
Benefits
- Flexible work arrangements
- Professional development