Independently plan and execute all external events (e.g., trade shows, regional after-work events)
Lead the planning and execution of Nelly’s presence at IDS 2027, the largest dental trade fair in the world, as a central flagship event
Build and manage a webinar program with 2–4 formats per month — partner webinars, AI-focused webinars, and Nelly Academy continuing-education webinars
Seamlessly integrate event leads into HubSpot: clean tier mapping, MQL handoff to Sales, and attribution in the Revenue Dashboard
Continuously develop the after-work format (speaker sessions, partner/customer sessions, networking) and build a reliable speaker pipeline

2–4 years in a comparable event/marketing role, ideally in B2B SaaS or healthcare
Experience independently planning and running B2B events (trade shows, conferences, side events) and experience with digital event formats (webinar production, moderation skills)
You understand that events are not just logistics: you think in lead quality, funnel stages, and attribution — HubSpot or a comparable CRM is part of your basic toolkit
Startup or scale-up experience: pace, ownership, and pragmatic working are second nature to you
Fluent German (C2) — required, as our target audience is German-speaking; good English for internal communication

BVG public transport pass or a Swapfiets membership to cruise around the city
Urban Sports Club membership to work out, stretch, or relax in the sauna during the week
Top-notch work equipment
€500 L&D budget
28 days of vacation, increasing until 30 days are reached
Flexible working hours and a hybrid setup in central Berlin
Enjoy up to 4 weeks of workation wherever you find inspiration
A cozy, dog-friendly office where good vibes are practically mandatory
A fridge stocked with cold drinks and snacks, waiting to be enjoyed

Event Marketing Manager

Key skills