Build and develop the marketing communication strategy for the Polish market
Plan content and build the calendar of marketing activities and events
Organize webinars and offline events, from conferences to our own meetups for clients and HR partners
Run our social media, mainly LinkedIn (that's where a lot happens)
Create expert content: articles, newsletters, e-books and reports
Work with B2B marketing managers from other countries and swap ideas
Coordinate the performance and SEO agency: brief them, optimize, keep the quality high
Work closely with the design and UX team so everything looks and works great
Analyze campaign results, draw conclusions, test new approaches
Partner with Sales and Customer Success on joint initiatives, sales materials and case studies

4+ years of hands-on B2B marketing experience, with direct ownership of content, campaigns and events.
Native or fluent Polish (C1+). You'll be creating content for the Polish market: articles, newsletters, social posts, event copy.
Fluent English (B2+), written and spoken. It's our daily working language.
Hands-on experience with Canva, MailerLite, Google Analytics and Figma.
Proven experience organizing both online and offline events (webinars, conferences, meetups).
Strong analytical skills: you can read campaign data, spot patterns and make independent calls.
Active use of AI tools (such as ChatGPT, Claude, Gemini or similar) as part of your daily workflow, for content, research, analysis and reporting.
Able to work on a B2B contract.

11,000–13,000 PLN net (B2B) + KPI bonus
Remote-first: work from wherever you want, and if you like an office, Varso Tower in Warsaw is there for you
Free access to Hedepy: therapy sessions, coaching and psychological support
A team spread across 10 countries
Direct collaboration with and reporting to the Head of Marketing B2B
Plenty of room for ideas, testing and real impact on what we do

B2B Marketing Manager

Key skills