Manage day-to-day client workstreams, serving as the primary point of contact for assigned projects and driving the team to ensure timely execution of program elements
Develop and execute integrated communications programs (e.g. including media relations/earned media, event management, talent/paid and earned influencer partnerships, brand collaborations, data-based storytelling, and social/PR content production oversight) in partnership with cross-functional teams
Maintain current knowledge of industry trends, the competitive landscape, and confidently provide strategic point-of-views to the client
Understands how to conceive and execute successful, social-first programs that drive earned
Be proactive, anticipate client needs and keep multiple activities moving
Present strategic recommendations and ongoing updates / counsel to key internal and external stakeholders, building strong client relationships and trust
Cultivate and foster relationships with key traditional and new media contacts in the consumer lifestyle space
Identify and tap into cultural and lifestyle trends to uncover proactive storytelling opportunities and fuel earned-first creative concepts
Develop high-quality written materials, showcasing strong writing and storytelling skills
Oversee junior team members' work on assigned accounts, providing guidance and mentorship to support their professional development and to ensure high-quality work output for clients
Willing and able to fuel and implement fresh thinking, push boundaries, and experiment
always looking for the “new” factor for our clients
Participate in new business pitch development and/or presentations
Requirements
6-8 years of experience in consumer PR and communications (working on integrated communications/marketing programs required)
Experience working on large brands within the consumer category (luxury, lifestyle, travel, sports and entertainment, is a plus)
Prior experience in PR, integrated consumer communications campaigns, brand partnerships, and large-scale event activations
Creative storytelling skills coupled with a deep understanding on how to package a modern earned story that fits how we consume information today
Deep understanding of developing traditional and new media strategies and strong media relationships
Ability to manage multiple short
and long-term programs and deliverables simultaneously
Excellent communication and writing skills
Experience engaging mid
to senior-level clients
Experience mentoring junior team members
Entrepreneurial mindset and can move quickly and thoughtfully across different workstreams
Bachelor's Degree
Relentless curiosity is a must -
we’re always looking for what’s new, next and never been done before and are open to experimentation and pushing the boundaries.