As the Commercial Innovation Manager, you will lead the development of new commercial opportunities and support the evolution of our existing ad products.
Ensure they are clearly defined, up-to-date and ready to take to market.
Working with Insight, Commercial Data, Product, Delivery, Editorial, Native and Sales teams.
Turn audience and brand strengths and early-stage ideas into structured, sellable formats, with clear use cases, positioning, deliverables, process and pricing.
Lead Sales Enablement, ensuring the sales team has the right materials, tools and guidance to confidently sell new, existing and improved products.
Implement and manage the processes needed to support this, creating a clear and consistent way of developing, packaging and rolling out new products across the business.
Oversee the piloting of new formats, working closely with all relevant teams, ensuring clear success criteria are set and profitability outcomes are captured.
Help support and maintain the Avid platform with a proactive, hands-on approach.
Track product performance post-launch, including revenue, profitability, renewals and client engagement to inform future improvements.
Requirements
Experience in sales enablement, commercial innovation, product marketing, project management or a similar role within media, advertising or publishing.
Strong understanding of digital advertising products and how they are packaged, positioned and sold to clients.
Able to turn ideas, audience insight and commercial priorities into clear, sellable propositions.
Strong writing skills, with the ability to turn products, ideas and audience insight into clear marketing copy, sales narratives and client-facing materials.
Strong project management skills, with the ability to manage timelines, stakeholders and multiple workstreams at once.
Confident working cross-functionally with Sales, Product and Tech, Delivery, Editorial, Video and Partnerships teams.
Commercially minded, with an understanding of revenue opportunities and client objectives.
Highly organised, proactive and solutions-focused, with strong attention to detail
The ability to keep projects moving at pace.
Benefits
A relaxed working environment with regular socials including a summer festival
Supportive well-being initiatives and benefits, talks & workshops, and Mental Health First aiders & Champions
25 days holiday plus a day for your birthday. Our offices will be closed between Christmas and New Year’s which are in addition to your annual entitlement
Tailored training and development through both our inhouse learning platform and LinkedIn Learning
A progressive and transparent culture focused on your development
Flexible / hybrid working plus early finish Fridays
Cycle to work scheme
Enhanced Family Policies including paternity, adoption and surrogacy leave. We also provide a pregnancy loss, fertility, and carers policy
Competitive pension plans and Life Assurance
A newly renovated modern office with lots of collaborative spaces