Senior Director, US HCP Marketing and Omnichannel, Obesity and Related Conditions

Role Overview

• Lead US healthcare professional marketing strategy and execution across Obesity and Related Conditions.
• Responsible for personal promotion, omnichannel engagement, digital marketing, training, and field marketing programs that support launch readiness and sustain commercial growth.
• Oversee the development of integrated HCP engagement plans, ensure alignment across customer touchpoints.
• Lead a high performing team focused on delivering impactful customer experiences and business results.
• Partner closely with patient marketing leadership to ensure a coordinated and integrated customer engagement strategy across healthcare professionals and patients.
• Ensure consistent campaign execution, aligned messaging, and seamless customer experiences across all marketing channels and touchpoints.
• Build and lead a high performing HCP marketing and omnichannel organization.
• Establish clear priorities, operating models, and ways of working that support launch readiness and sustained growth.

Requirements

• Doctorate degree and 5 years of marketing experience OR Master’s degree and 9 years of marketing experience OR Bachelor’s degree and 11 years of marketing experience
• At least 5 years experience directly managing people and/or leadership experience leading teams, projects, programs, or directing the allocation of resources
• Significant experience leading HCP marketing, personal promotion, omnichannel engagement, digital marketing, and field marketing within the pharmaceutical or biotechnology industry.
• Proven success leading commercialization efforts for major product launches, launch readiness activities, or high growth brands.
• Demonstrated experience developing and executing integrated HCP marketing strategies across personal, digital, and non-personal channels.
• Experience leading the development of sales materials, promotional campaigns, training programs, and field engagement strategies that drive commercial performance.
• Demonstrated success building and leading high performing marketing organizations and developing top talent.
• Strong understanding of omnichannel marketing, customer engagement strategy, digital marketing, and marketing analytics.
• Proven ability to partner effectively with sales leadership and drive alignment between marketing strategy and field execution.
• Experience leading complex cross-functional initiatives and influencing senior stakeholders in highly matrixed organizations.
• Demonstrated ability to integrate HCP and patient marketing strategies to create cohesive customer experiences and maximize business impact.
• Strong executive communication, strategic planning, and organizational leadership skills.
• Track record of delivering results in fast-paced, high visibility, and high accountability environments.
• Ability to balance strategic leadership with operational excellence and execution discipline.

Benefits

• A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions
• group medical, dental and vision coverage
• life and disability insurance
• flexible spending accounts
• A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
• Stock-based long-term incentives
• Award-winning time-off plans
• Flexible work models where possible.