Lead the end-to-end lifecycle of strategic partnerships, including opportunity identification, partner evaluation, and implementation
Build and maintain a network of internal and external stakeholders to ensure alignment, compliance, and support for partnership initiatives
Draft and manage partnership plans, and regular status updates
Contribute thought leadership to define partnership strategies, execution tactics, and long-term growth vision
Act as a liaison across legal, product, audience strategists, and agency teams to ensure successful execution
Collaborate with product teams at Beta stage to deeply understand new offerings and capabilities
Shape and execute GTM plans including collateral, rollout phasing, and internal enablement
Partner with marketing and agency teams to build internal and external collateral
Identify and engage early adopter bases; structure rollout programs including training, roadshows, and user expansion
Work with agencies to uncover unmet needs, troubleshoot campaign needs, and scale
Structure and document use cases to inform product roadmap and planning
Monitor competitive landscape and conduct SWOT analyses to highlight differentiation
Build proactive and consultative relationships with media agencies in the health and pharma space
Coordinate internal responses to complex client needs, while streamlining operational work
Provide client portfolio overviews to internal teams to inform strategy and product alignment

5+ years of experience in pharmaceutical marketing, media agency partnerships, or health-focused data platforms
Deep understanding of healthcare and pharmaceutical media ecosystems, including direct-to-consumer (DTC) and healthcare professional (HCP) channels
Proven ability to develop and execute GTM strategies, including internal enablement, collateral creation, early adopter engagement, and agency rollout
Exceptional cross-functional facilitation skills, including ability to work across product, legal, marketing, and other internal stakeholders in a matrixed environment
Proven ability to build and maintain scalable processes that align fragmented stakeholders around shared goals, timelines, and execution standards
Strong analytical and strategic thinking skills, including experience with market research, competitive analysis, and use case development
Excellent communication and interpersonal skills, with the ability to convey complex topics to both technical and non-technical stakeholders
Bachelor’s degree required; Master’s degree or equivalent experience in marketing, business, data science, or healthcare-related fields preferred.

Agency Partnerships – Health

Key skills