Retail Expansion Manager

Role Overview

• You love inspiring people, spotting new opportunities and turning ideas into real revenue? Then this could be the perfect role for you.
• As Retail Expansion Manager you bring Funzy out of the digital world directly to people: via pop-up spaces, events and trade shows across the DACH region.
• You develop new locations and partnerships, create memorable experiences around our products and turn first encounters into long-term enthusiasm.
• You bring Funzy to the metropolitan areas of the DACH region and take full operational and strategic responsibility for our monthly pop-up stores from A to Z – including location scouting, logistics, team management, live sales and post-event analysis.
• You are responsible for a seven-figure revenue channel with clear targets, manage budgets and KPIs, and keep both growth and profitability in focus.
• You ensure that every sales space reflects the Funzy brand optimally — creative, premium and absolutely "Insta-ready".
• In the medium term you will take a central role in launching our first Funzy flagship store and will actively shape how we expand our offline presence in the coming years.
• You establish long-term partnerships and position Funzy where families gather: from family cafés and kid-friendly hotels to concept stores and experience centers.
• You develop creative activations, events and campaigns that generate attention, bring people together and drive sales.
• You work closely with our marketing team and smartly extend offline experiences into the digital world.
• You recruit, train and motivate local promoters and event teams and ensure every activation is a success.
• You roll up your sleeves and are the driving force on-site behind our pop-ups and activations.

Requirements

• You already have experience in areas such as retail expansion, store management, field sales, trade marketing or business development, ideally in a dynamic startup, DTC or consumer environment.
• You are a natural organizer, solution-oriented and keep an overview even when many things happen at once.
• You are a doer and enjoy pitching in yourself: from negotiation meetings to building a pop-up store.
• You proactively approach people, build relationships and enjoy negotiating strong partnerships and good deals.
• You love hitting targets, making successes visible and get energized when an idea turns into revenue.
• You have a good feel for families, parents and children and understand what moves our target group.
• You love variety and enjoy being on the move. You will spend roughly 40–50% of your working time traveling within the DACH region.
• You speak fluent German and very good English.

Benefits

• The opportunity to actively help build and shape an entirely new sales channel.
• Significant responsibility, short decision-making paths and fast implementation.
• Direct impact on revenue and company success.
• Attractive compensation package including performance-based bonus.
• Modern working with home office between event phases.
• Entitlement to a shared office desk, MacBook and modern tools.
• An ambitious team with lots of energy, humor and team spirit.
• Unforgettable team events and offsites.
• Attractive employee discounts for you as well as exclusive perks for family & friends.