Senior Manager, WordPress Ecosystem Marketing

Role Overview

• CloudLinux is a global remote-first company offering Linux infrastructure and security products.
• You will be the primary owner of how CloudLinux and Imunify360 show up in the WordPress market: through the relationships you build with community figures, media, and partners; the GTM strategy you define for this audience; and the content you create and direct to establish our voice in this space.
• Build and maintain relationships with WordPress media publishers, newsletter writers, podcast hosts, agency community leaders, and ecosystem influencers.
• Own the GTM strategy for how we grow in this market including product positioning and commercial narrative.
• Define the strategy, shape content architecture, and build a dedicated digital property for the agency audience as a resource hub.
• Develop a sponsorship and editorial placement strategy with key WordPress media channels.
• Own the content strategy for the WordPress audience, including flagship thought leadership content and annual industry reports.
• Own the production of customer success stories from the agency and hosting provider audience, conducting interviews, and shaping narratives.

Requirements

• Real footing in the WordPress ecosystem: You have worked in, alongside, or for the WordPress market. You know the media landscape (who publishes what, who is credible), the agency business model (how agencies make money, how they evaluate tools, what makes a vendor trustworthy), and the community dynamics (WordCamp culture, how decisions get made, what kind of brand presence earns respect versus eye-rolls). This cannot be faked, and we will know within the first interview whether you have it.
• B2B SaaS marketing background: You have 5+ years in B2B software marketing — product marketing, ecosystem marketing, developer marketing, or a close adjacent role. You understand how to build a GTM motion: audience definition, positioning, channel strategy, enablement, and measurement. You have owned a market or segment, not just contributed to one.
• Previous ownership of the content strategy with published output: You can produce a flagship thought leadership article, a compelling product narrative, and a concise event brief. And you know which register each requires. Ideally, you have published work related to the Wordpress topics we can read.
• Comfort with ambiguity and market-building. This is not an optimizing role. There is no existing program to run better. You are building from the ground up and will need to make judgment calls with incomplete information.
• A bias toward moving. You define what you need, ask for it, and get started. You do not wait for a complete brief.
• Interest in the hosting and WordPress security/performance space. The audiences we serve — hosting providers and agencies — have real operational problems. Understanding those problems at a level of curiosity, not surface familiarity, is what we are looking for.
• Cross-functional credibility. You will work with product, sales, and external partners. You need to be able to align the teams across the board to get the results.
• Background in security, performance, or infrastructure software marketing.
• Direct experience with hosting industry events: CloudFest, HostingCon, WordCamps.

Tech Stack

• Linux
• WordPress

Benefits

• A focus on professional development.
• Interesting and challenging projects.
• Fully remote work with flexible working hours, that allows you to schedule your day and work from any location worldwide.
• Paid 24 days of vacation per year, 10 days of national holidays, and unlimited sick leaves.
• Compensation for private medical insurance.
• Co-working and gym/sports reimbursement.
• Budget for education.
• The opportunity to receive a reward for the most innovative idea that the company can patent.