National Key Account Manager – Functional Wellness

Role Overview

• Identify, prioritize, and pursue key accounts for our functional Non-Alcoholic Spritz and Mushroom Gummies.
• Grow the Non-Alcoholic Spritz and Mushroom Gummies distribution through KeHE and UNFI.
• Recruit, negotiate, onboard, and manage natural-channel broker relationships.
• Own the complete sales cycle — build your own pipeline, secure buyer meetings, present the brand and category story, negotiate terms, and close to first purchase order.
• Drive each account past the close. Win reorders, expand placements and door counts, and partner with marketing on the support that drives sell-through.

Requirements

• Minimum of 5+ years selling into the natural products channel, with existing relationships among category buyers at chains like Whole Foods, Sprouts, and Natural Grocers as well as KeHE and/or UNFI.
• Demonstrated success selling functional or better-for-you beverages into the natural channel through KeHE and UNFI.
• Highly self-motivated, autonomous, and confident.
• Familiar with the categories
• both functional beverages and functional mushroom gummies.
• Disciplined with sales systems and data.

Benefits

• Full benefits package including health, dental, and vision insurance.
• Travel and expense budget for account visits, trade shows, and industry events.
• Flexible and remote working capabilities.
• Professional development and career advancement as our sales organization scales.