Key skills
GoCollaborationSales
About this role
Role Overview
- Define and maintain the global narrative, product positioning, and value propositions across the entire portfolio
- Build the portfolio go-to-market strategy and ensure alignment across all products
- Create and own the product playbooks that equip the proposal team to win
- Partner closely with the product team to develop product marketing assets infused with the new narrative
- Lead market research and trend analysis so our positioning is grounded in where the market is going
Requirements
- 7+ years in product marketing, with proven experience positioning a multi-product portfolio (B2B preferred)
- A track record of building narratives, value propositions, and GTM strategies that sales teams actually use
- Strong storytelling and messaging craft
- Experience creating sales playbooks and enablement content for proposal or sales teams
- Analytical rigor
- Excellent cross-functional collaboration skills
Benefits
- Performance Bonus or Sales Incentive Plan: 10%
- Inclusive culture that embraces diversity
- Accommodation for applicants with disabilities during recruitment process