Own end-to-end planning and execution of all SureCost events including tradeshows, webinars and the annual user conference; serve as the primary day-to-day contact with our events management company.
Manage tradeshow logistics with the help of our Event Logistics Company (booth, shipping, staffing, materials and lead capture) and webinar execution (platform setup, speakers, registration, run-of-show and follow-up).
Maintain detailed event project plans, timelines and budgets; coordinate promotional materials with our third party events contractors and graphic designer to ensure on-brand delivery.
Partner with the Marketing Manager to integrate events into the broader campaign calendar; coordinate pre-event promotion across email and social and manage post-event lead workflows in HubSpot with Marketing Operations.
Track and report on event performance metrics (registrations, attendance and leads generated) and bring recommendations to the Marketing Manager.
Coordinate with the BDR Manager ahead of events to align on target accounts and outreach strategies; ensure the BDR team has timely lead data and campaign context after each event.

Bachelor's degree required; degree in Marketing, Communications, Hospitality or a related field preferred.
2+ years of experience in event coordination or event marketing preferably in a B2B or SaaS environment.
Experience managing multiple events simultaneously with strong attention to detail and project management skills.
Familiar with webinar and event platforms (e.g., Cvent or similar) and HubSpot or a similar marketing automation platform.
Comfortable using Monday.com and Slack; strong written and verbal communication skills.
Ability to travel as needed for tradeshows and the annual user conference.

Marketing Events Coordinator

Key skills