Director, Sales Enablement

Role Overview

• Develop and execute a comprehensive sales enablement strategy aligned with commercial objectives.
• Partner with Sales Leadership to identify performance gaps and enablement opportunities.
• Create programs that improve sales productivity, effectiveness, and revenue generation.
• Design, implement, and continuously improve onboarding programs for new sales employees.
• Develop and maintain comprehensive training curricula, learning pathways, and certification programs.
• Facilitate instructor-led, virtual, and field-based training programs.
• Manage training schedules, logistics, communications, and program execution.
• Develop and maintain sales playbooks, competitive intelligence resources, objection-handling guides, and customer-facing tools.
• Ensure field teams have access to current product, clinical, competitive, and market information.
• Translate marketing messaging into practical sales conversations and customer engagement tools.
• Develop quarterly training programs focused on sales skills, product knowledge, clinical education, and competitive positioning.
• Establish continuous learning initiatives to support professional development and commercial excellence.
• Drive adoption of best practices throughout the sales organization.
• Travel with field representatives to assess execution and identify coaching opportunities.
• Provide direct feedback and recommendations to improve customer interactions and sales performance.
• Partner with sales managers to reinforce training and coaching initiatives.
• Utilize CRM and LMS platforms to track training completion, effectiveness, and sales performance metrics.
• Establish KPIs to measure training impact, onboarding effectiveness, and productivity improvements.
• Analyze performance data and adjust programs accordingly.
• Partner with Marketing to ensure consistent messaging and field readiness.
• Collaborate with Product, Clinical Affairs, and Sales Leadership to support product launches and strategic initiatives.
• Serve as the primary enablement liaison across commercial functions.

Requirements

• Bachelor's degree in Business, Marketing, Communications, Education, or related field.
• 7+ years of progressive experience in sales enablement, sales training, sales leadership, or commercial excellence roles.
• Demonstrated success designing and delivering sales training programs.
• Experience developing onboarding curricula, certification programs, and sales methodologies.
• Healthcare, medical device, diagnostics, biotechnology, or related industry experience strongly preferred.
• Experience working with CRM and LMS platforms.
• Strong facilitation, coaching, presentation, and communication skills.
• Ability to travel approximately 60%.

Benefits

• Competitive compensation
• Incentive packages
• Benefits
• Career growth opportunities