Key skills
SaaSLeadershipSales
About this role
Role Overview
- Own End-to-End GTM Program Execution
- Drive the full GTM lifecycle: Market validation → Product definition → Product build → Pilot → Launch → Post-launch iteration
- Define and manage GTM readiness gates (e.g., Product Ready, Pilot Ready, Launch Ready)
- Ensure all phases are clearly scoped, tracked, and executed
- Lead Pilot Strategy & Execution
- Structure and operationalize pilots with banks and customers
- Align stakeholders across Product, Partnerships, and Success
- Track pilot performance and ensure clear outcomes: Product validation, Revenue potential, Bank readiness
- Drive alignment, remove blockers, and ensure accountability
- Maintain and evolve FISPAN’s GTM framework and tracker
- Coordinate GTM execution across multiple bank partners in parallel
- Define requirements for sales enablement materials, training programs, and marketing collateral
- Coordinate launch readiness across all stakeholders
Requirements
- 4–8 years in GTM, program management, product operations, or similar roles
- Experience launching products, features, or integrations in B2B SaaS or FinTech
- Strong understanding of GTM strategy and product lifecycle
- Ability to structure and manage complex, multi-phase initiatives
- Proven ability to align and influence stakeholders across teams
- Understanding of product development lifecycle
- Understanding of sales enablement and launch processes
- Highly proactive and detail-oriented
- Strong follow-through and accountability
- Analytical and data-driven skillset
Benefits
- Health and dental benefits
- Paid time off
- Savings and retirement plan matching
- Parenthood top-up
- Mentorship programs
- Leadership series
- Best-in-Class Equipment: The most modern MacBook and Apple equipment
- Prime Location: Our downtown Vancouver office offers coastal views and access to the building fitness center
- Flexibility: Generous benefits including a family leave top-up program and our Work-From-Anywhere policy
- Fully stocked cupboards
- Weekly catered team lunches
- Daily JJ Bean coffee runs