Key skills
GoLeadership
About this role
Role Overview
- Lead full 360° marketing execution for wireless product features
- Develop marketing briefs that align business priorities
- Partner with tactic owners across media, marketing, and advertising
- Build Go-to-Market (GTM) plans for maximum impact
- Ensure customer experience and value are prioritized
- Monitor performance and analyze results for improvement
- Elevate brand through innovative marketing tactics
Requirements
- Strategic product marketing skills
- Analytical thinking
- Creative storytelling
- Cross-functional leadership
- Ability to develop marketing briefs and messaging
- Experience in go-to-market strategy execution
- Skills in leveraging data-driven insights
Tech Stack
- Go
Benefits
- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave beyond what state and local law require may be available but is unprotected
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone