Product Owner – Retail & Customer Loyalty

Role Overview

• Support delivery of loyalty, rewards, promotions, customer engagement, and retention capabilities across digital and store channels.
• Translate loyalty program requirements into detailed user stories, acceptance criteria, business rules, and customer workflows.
• Partner with marketing, analytics, and operations teams to support rewards enrollment, points earning and redemption, promotional campaigns, targeted offers, and customer lifecycle engagement.
• Help improve loyalty participation, repeat visits, customer retention, and known-customer transaction visibility.
• Support digital products that improve the customer experience across EZCORP’s pawn store network, including web, mobile, in-store, and associate-assisted workflows.
• Define omnichannel retail journeys that connect store operations, customer identity, inventory visibility, payments, layaway, extensions, and digital engagement tools.
• Collaborate with store operations teams to ensure product features are practical, usable, and aligned with real store workflows.
• Own and manage the product backlog for assigned retail experience, loyalty, CRM, and customer engagement initiatives.
• Convert strategy, stakeholder inputs, business needs, and customer feedback into clear, prioritized, and sprint-ready backlog items.
• Write detailed user stories, acceptance criteria, functional requirements, workflows, and edge-case scenarios for engineering and QA teams.
• Monitor product performance using customer engagement, loyalty participation, repeat transaction, retention, campaign performance, and store adoption metrics.
• Use analytics, customer feedback, store feedback, and operational data to identify backlog improvements and product optimization opportunities.
• Support user acceptance testing by defining test scenarios, validating delivered functionality, and confirming alignment with acceptance criteria.

Requirements

• 5+ years of experience as a Product Owner, Business Analyst, Product Analyst, or Digital Product professional.
• Experience supporting loyalty programs, CRM platforms, retail technology, customer engagement products, marketing technology, or omnichannel digital products.
• Strong experience working in Agile product development environments using Scrum or Kanban.
• Proven ability to manage product backlogs, write user stories, define acceptance criteria, and support sprint delivery.
• Experience supporting UAT, release validation, defect triage, and production readiness.
• Ability to work closely with engineering, QA, UX/UI, analytics, marketing, operations, and business stakeholders.
• Practical fluency with AI-enabled tools and AI-assisted workflows for documentation, research, analysis, and product delivery.

Benefits

• Ground Floor opportunity with EZCORP, a company with a start-up, purpose-driven mentality where innovative and agile problem solving are part of our DNA along with competitive compensation and benefits.