Key skills
CloudAnalyticsSalesforceA/B TestingAccount Management
About this role
Role Overview
- Build, configure, QA, schedule, and deploy email marketing campaigns within ESP platforms, ensuring accuracy and on-time delivery.
- Execute audience segmentation, list uploads, suppression management, and targeting based on campaign requirements.
- Perform comprehensive quality assurance on all campaigns, including content, links, dynamic content, personalization, tracking, rendering, and functionality across devices and email clients.
- Partner with Email Production Specialists to validate template functionality and troubleshoot rendering or coding issues.
- Collaborate with Email Campaign Managers to understand campaign objectives, timelines, priorities, and deployment requirements.
- Manage campaign scheduling and deployment according to production calendars and service-level expectations.
- Troubleshoot and resolve campaign setup, deployment, and platform-related issues, escalating when appropriate.
- Maintain accurate campaign documentation, deployment records, and operational processes.
- Ensure adherence to email marketing best practices, deliverability standards, compliance requirements, and data integrity.
- Support A/B testing, campaign validation, and pre-launch approval processes.
- Identify opportunities to improve operational workflows, automation, QA processes, and deployment efficiency.
- Assist with platform maintenance, process documentation, and operational best practices as needed.
Requirements
- Bachelor's degree in Marketing, Communications, Information Systems, or a related field (or equivalent professional experience)
- 3–5+ years of experience in email operations, campaign execution, marketing operations, or email production (experience level dependent on Senior vs. Specialist)
- Hands-on experience building, testing, and deploying email campaigns in ESPs such as Salesforce Marketing Cloud, Adobe Campaign, Braze, Iterable, Acoustic, or similar platforms
- Experience with audience segmentation, list management, data imports, and campaign configuration
- Strong quality assurance, troubleshooting, and problem-solving skills
- Familiarity with email marketing best practices, including deliverability, CAN-SPAM/GDPR compliance, and accessibility
- Working knowledge of HTML/CSS for email, including the ability to troubleshoot rendering issues
- Experience using email QA and testing platforms such as Litmus or Email on Acid
- Familiarity with UTM tracking, campaign tagging, and analytics validation
- Experience working in a high-volume agency or enterprise marketing environment
- Ability to manage multiple projects, priorities, and deadlines in a fast-paced environment
- Strong organizational skills with exceptional attention to detail
- Strong analytical and troubleshooting skills with a process improvement mindset
- Experience collaborating with cross-functional teams including Production, Strategy, Account Management, and Technology
Tech Stack
- Cloud
Benefits
- Paid time off that includes Unlimited Vacation Time, Annual Sick Days, Mental Health Days, and Holidays
- Dental, Vision, and Health Insurance
- 401(k) with a company match program
- Paid Parental Leave