Tekion is positively disrupting the automotive industry with its innovative cloud-native platforms. The Director of Business Product for AEC will lead platform strategy, manage OEM relationships, and ensure alignment with brand standards to enhance the vehicle retail experience.
Responsibilities:
- Serve as the primary liaison between AEC product teams and OEM stakeholders
- Enable and support OEM governance cadences (QBRs, roadmap reviews, release readiness, escalation paths) to ensure alignment, transparency, and timely decision-making
- Help define, operationalize, and sustain OEM roadmap requests, including criteria, validation processes, and measurement
- Lead structured requirements gathering from OEMs and translate inputs into clear product artifacts (PRDs/BRDs, epics, user stories, acceptance criteria) with the assistance of Inbound Product Teams
- Prioritize the AEC digital retail roadmap in partnership with Product and Engineering by balancing OEM priorities, dealer outcomes, platform scalability, technical dependencies, and resourcing
- Manage OEM-driven roadmap commitments across multiple brands/programs, ensuring the platform remains configurable and scalable (minimizing one-off customizations)
- Partner with Product Management Teams, Engagement Directors, Design, Engineering, Data, Security/Compliance, Implementation, and Support to deliver OEM-aligned features from discovery through launch
- Drive end-to-end execution for OEM initiatives: scope definition, timelines, dependencies, risk management, release readiness, enablement, and post-launch measurement
- Ensure compliance with OEM rules, consumer protection laws, accessibility requirements, and automotive ecommerce regulations
- Coordinate with internal GTM teams to align launches, enablement, and communications to OEM program timelines and dealer adoption needs
- Support packaging guidance and commercialization inputs where OEM program structures influence how products are deployed across dealer networks
- Ensure AEC supports seamless omnichannel transactions and communications (desktop, mobile, showroom, chat, voice, text, email, social), aligned to OEM experience standards
- Create an AEC AI strategy by partnering with AI Product and Engineering teams
- Maintain awareness of competitive digital retail platforms and evolving OEM digital programs to inform OEM conversations and roadmap tradeoffs
- Track trends in digital showroom experiences, financing innovation, and AI-driven purchase recommendations, translating implications into OEM-facing recommendations
- Provide periodic readouts to internal leadership on OEM needs, market shifts, and competitive positioning
- Partner with Product Marketing to create OEM-specific positioning inputs, value narratives, and battlecard guidance for field teams
- Deliver crisp executive communications: program updates, roadmap narratives, escalation summaries, and success metrics to both OEM and internal leadership
- Define strategies (with Product) that bridge online and offline experiences, ensuring smooth hand-offs between digital touchpoints, dealership operations, and aftersales/service—within OEM guidelines
- Advocate for customer-first innovation while balancing OEM governance, dealer operational realities, and platform consistency
Requirements:
- 8+ years in product leadership roles, with demonstrated ownership of strategic product roadmaps and delivery against OKRs
- Leadership experience in automotive digital retail/eCommerce, including end-to-end online vehicle purchase flows
- Proven ability to manage enterprise OEM relationships, including digital program governance, requirements alignment, approvals, and rollout execution
- Strong stakeholder management and executive communication skills; comfortable leading cross-functionally and through influence
- Working knowledge of compliance considerations (consumer protection, consent/communications, and OEM brand standards)