Lead Content Marketing

Parloa is a rapidly growing startup in the field of Generative AI, focusing on transforming customer service. The Principal Content Marketing Lead will own the content vision and strategy, acting as Editor-in-Chief to create compelling narratives that position Parloa as a leader in agentic AI for enterprise customer service.

Responsibilities:

• Own Parloa’s editorial voice and content strategy
• Act as Editor-in-Chief for Parloa, defining and enforcing voice, tone, and editorial standards across all content
• Own the end-to-end content strategy across web, blog, long-form assets, executive thought leadership, and flagship narratives
• Build and maintain an AI-enabled, scalable editorial system that includes briefs, style guides, review workflows, and quality bars
• Manage and elevate external writers, agencies, and contributors to ensure consistent, high-quality output
• Partner closely with Product, Engineering, and Applied AI teams to translate complex systems into clear, authoritative content
• Work with stakeholders and oversee deep technical content, such as: AI system and architecture explainers, evaluation frameworks, and best-practice guides, research-backed POVs on agentic AI and enterprise customer experience
• Ensure technical accuracy while maintaining strong narrative clarity and persuasion
• Position Parloa as a credible technical authority, not just a marketing voice
• Design and run a content engine that supports awareness, education, and evaluation stages of the buyer journey to drive pipelines
• Identify core themes and narratives aligned with Parloa’s product strategy and category positioning
• Translate 'hero' content into multi-format outputs across campaigns, executive communications, events, and partnerships by collaborating closely with Brand, Product Marketing, Growth, Partnerships, and Field Marketing teams

Requirements:

• 7+ years of experience in B2B content marketing, ideally within AI, developer tools, or highly technical enterprise SaaS
• Familiarity with using AI-assisted content creation tools to accelerate research, drafting, editing, and repurposing—paired with exceptional writing and editing skills with strong narrative judgment and editorial taste
• Proven SEO/LLM search wins in competitive categories, being able to translate complex technical concepts into compelling, credible content
• Comfort working deeply with engineers, product leaders, and AI practitioners
• Strong strategic mindset paired with hands-on execution skills
• Excellent stakeholder management and the ability to influence without direct authority
• Highly organized, detail-oriented, and committed to quality at scale
• Background in technical writing, developer documentation, or research-driven storytelling
• Experience publishing thought leadership in competitive AI categories
• Experience building or evolving editorial systems in high-growth environments