Key skills
Product ManagementAI StrategyGen AIMachine LearningApplied AIAnalytical SkillsCuriosityCross-functional CollaborationCommunication SkillsAIMLUser ResearchSales
About this role
Webflow is building the world’s leading AI-native Digital Experience Platform, and they are seeking a Principal Product Manager, AI to lead the strategy for their AI platform. This role involves crafting a unified AI product strategy, collaborating with cross-functional teams, and driving innovation in web development for large-scale organizations.
Responsibilities:
- Own and continuously evolve Webflow’s AI platform roadmap
- Craft and deliver a unified AI product strategy across the platform
- Monitor AI performance signals and turn insights into action
- Translate customer feedback into AI breakthroughs
- Run market intelligence like a radar system for Gen AI. Assess competitive positions, and pinpoint opportunities and threats. Stay at the forefront of AI science and engineering
- Collaborate with teams across Product Management, Product Design, Engineering, Corporate Development, Data Science, and User Research to turn market insights into live product initiatives
- Define and steer GTM strategy for AI-powered products with Sales and Marketing
- Build and cultivate AI ecosystem relationships
- Become the internal evangelist for AI-native product thinking, how we operate as an AI-native team, and how we help our customers evolve into AI-native organizations
- Levels up the org into an AI-native product team through coaching and hands-on examples
Requirements:
- 10+ years in product management, Gen AI, ML, Applied AI, and related domains, including leading end-to-end product strategy
- Strong analytical instincts with a track record of converting insights into high-impact product initiatives
- Deep expertise in AI and its application in tech products; proven ability to use AI to unlock innovation
- Exceptional cross-functional collaborator who communicates clearly and rallies diverse teams behind AI initiatives
- Enjoy going deep into technical problem spaces adjacent to how AI is reinventing web development, design, and marketing
- Builder at heart — prototypes daily, experiments with new models, creates agents, and helps teams improve eval quality
- Stay curious and open to growth — actively building fluency in emerging technologies like AI to unlock creativity, accelerate progress, and amplify impact