Staff Product Manager, Business

Linktree is on a mission to empower anyone to curate, grow, and monetize their digital universe. They are seeking a Staff Product Manager to define and build the next evolution of Linktree’s Business Suite, focusing on tools that help manage multiple profiles and run creator programs at scale.

Responsibilities:

• Define the North Star for Linktree’s Business Suite — starting with Workspaces and evolving into a cohesive suite that supports agencies and brand teams
• Prioritize the highest-impact workflows across multi-profile management, creator discovery, campaign coordination, and team collaboration
• Focus on scalable solutions that serve a broad range of business users, without relying on custom builds or heavy enterprise support
• Lead hands-on discovery with talent agencies, influencer marketers, brand partnerships teams, and creator-focused organizations
• Run qualitative research independently — from outreach to interviews — and synthesize insights into actionable product direction
• Identify patterns across diverse customer segments to define solutions that work broadly, rather than for one-off enterprise deals
• Translate ambiguous user needs into clear problem definitions, strong narratives, and testable product hypotheses
• Work with Design and Research to validate early concepts and iterate quickly on flows that support agency and brand workflows
• Partner with Engineering on system requirements such as identity, permissions, profile access, and multi-user management (platform experience is helpful, but not the core requirement)
• Define success metrics across activation, adoption, retention, and customer satisfaction — then drive continuous improvement
• Collaborate with Creator Partnerships, Sales, Support, and Marketing to ensure cohesive rollout and customer understanding
• Serve as a product ambassador, confidently pitching concepts to customers and internal teams
• Help shape a product-led and marketing-led growth motion for a new category of business-facing tools at Linktree

Requirements:

• 7+ years of Product Management experience, ideally across business tools, creator/influencer platforms, or B2B2C products
• Proven zero-to-one builder — you've shipped net-new products, not just features, and can define structure where none exists
• Strong customer research skills — you're comfortable driving your own discovery, talking to customers weekly, and turning qualitative insights into product decisions
• Ability to confidently pitch product concepts, tell a compelling story, and bring stakeholders along
• Comfortable working in fast-paced, ambiguous environments where autonomy, scrappiness, and ownership are essential
• Experience working with teams who serve creators, agencies, influencers, or brand marketers (direct or adjacent)
• Familiarity with platform concepts like identity, permissions, multi-user access, and multi-account systems — helpful but not the core of the role
• Experience with creator economy, influencer marketing tools, or advertising/brand partnership ecosystems
• Background working on a business manager–style product (e.g., Meta Business Manager, TikTok Business Center, Pinterest Business tools, etc.)