QuinStreet is a pioneer in powering decentralized online marketplaces that match searchers with brands. The Principal Product Manager will drive cross-sell product strategy and execution across QuinStreet’s verticals, focusing on identifying revenue synergies and optimizing cross-vertical experiences to increase lifetime value and monetization.
Responsibilities:
- Own and drive cross-sell product strategy across QuinStreet verticals, identifying opportunities where users can be intelligently routed or re-engaged across insurance, lending, credit cards, and other business lines
- Identify high-value synergies between verticals (e.g., SMB insurance → SMB loans → SMB credit cards) and design product flows, logic, and offers to unlock incremental revenue
- Build and execute cross-vertical product roadmaps including widgets, lead-gen forms, post-conversion offers, remarketing flows, and search-and-compare experiences
- Work autonomously with developers, designers, analytics, site managers, and account teams to launch and scale new cross-sell experiences across our network of sites
- Lead end-to-end experimentation (A/B testing, CRO), from hypothesis through measurement, iteration, and scaling across multiple properties
- Analyze funnel performance, user behavior, and monetization data to uncover high-growth opportunities and continuously optimize performance
- Develop dashboards, reporting, and insights to clearly communicate performance, learnings, and ROI to stakeholders
- Act as a cross-functional connector across product, analytics, engineering, media, and business teams—becoming a go-to resource on cross-sell strategy and execution
- Help establish repeatable frameworks and SOPs for identifying, testing, and scaling cross-vertical monetization opportunities
Requirements:
- 5+ years of experience in product management or growth/product optimization, ideally in performance-driven or marketplace businesses
- Strong A/B testing and conversion rate optimization experience (must-have)
- Proven ability to work as a high-impact individual contributor, owning large initiatives end-to-end without people management
- Strong analytical skills with the ability to translate data into clear product decisions; excellent Excel and data analysis skills and comfort working directly with raw data
- Ability to juggle multiple parallel initiatives and prioritize independently in a fast-moving environment
- Comfort working across UX, monetization, technical scalability, and operational improvements—not limited to pure design work
- Entrepreneurial mindset with a bias toward action, experimentation, and measurable outcomes
- Strong communication skills and ability to influence without authority
- BA/BS required
- Flexibility to travel as needed
- Experience working across multiple business lines or product verticals is strongly preferred
- Experience in insurance, financial services, lending, or credit cards is a strong plus