Marketing Manager

EngagedMD is a company focused on improving healthcare through their patient journey application, which has over 3 million users. They are seeking a Marketing Manager to drive business growth by enabling sales teams and executing go-to-market initiatives and campaigns.

Responsibilities:

• Develop compelling sales enablement assets: including decks, sell sheets, enablement kits, battlecards, and training materials to support Sales, Partners, and Providers throughout the sales and onboarding journey
• Create onboarding, retention, and advocacy materials to enable Customer Success and drive customer adoption and expansion
• Partner with Sales and Customer Success to prioritize and deliver marketing initiatives, ensuring high-quality and timely execution
• Execute on the product positioning and messaging across verticals, ensuring differentiation, clarity, and alignment with market needs and company growth priorities
• Design and execute multi-channel demand generation programs across email, webinars, events, and ABM campaigns to drive qualified pipeline growth
• Manage and maintain the content calendar, including campaign themes, product announcements, and social strategy aligned to business objectives
• Own campaign performance analysis, translating data into actionable insights and optimization plans that improve pipeline contribution and ROI
• Produce customer case studies, success stories, and measurable proof points

Requirements:

• 5+ years of well-rounded experience in B2B marketing, to include campaign management and demonstrated success in attracting and retaining customers
• Creativity, collaboration, process orientation, an eye for detail, and a bias toward constant experimentation and innovation
• Ability to collect, analyze, and clearly present data-driven conclusions to internal stakeholders
• Proficiency in marketing automation technology, such as Hubspot
• A mission-driven orientation to all you do
• Superior written and verbal communication skills
• Ability to thrive in a small, fast-paced organization
• Bachelor's degree or equivalent career experience
• Candidates are required to reside in the United States
• This role requires legal authorization to work in the United States
• EngagedMD is unable to sponsor current H1B visa holders for this role
• Have at least a passing familiarity with the fertility and/or healthcare industries
• Have successfully worked remotely with distributed teams in the past