Viral Nation specializes in building social-first ecosystems for brands to connect with modern consumers. The Account Manager plays a pivotal role in executing client programs and managing campaign delivery, while fostering relationships with stakeholders and overseeing team development.
Responsibilities:
- Proactively build strong relationships with internal and external stakeholders
- Demonstrate a good understanding of influencer and social media marketing and keeps up to date with current trends
- Develop a clear understanding of clients goals and objectives and can translate that into actionable tasks and manage the outcome
- Demonstrate tactical proficiency in influencer management, content direction, content scheduling, ongoing tracking and reporting on results
- Execute and oversee strategies including - influencer marketing, content/social strategy, community management etc
- Develop content overview documents for influencers outlining program details and content expectations with oversight from the senior leadership team
- Exhibit effective project management working closely with team to prepare status reports for client
- Be a master of process and care about the minutiae of how work is done to ensure efficiencies and practicalities
- Effectively work within account budget parameters and assist with budget management
- Participate in presentation process including research, audits and proposal development
- Manage team development and growth to meet the demands and expectations of clients
- Oversee your teams influencer marketing campaigns through VN’s proprietary platform
Requirements:
- At least 3 years of experience in advertising services, influencer marketing, social media etc
- Experience working as a part of an IAT (inter-agency team)
- Experience in developing and executing successful client programs
- Experience working on campaigns with total revenue exceeding $1M
- Direct experience with social media tools and platforms
- Passion and understanding for influencer marketing
- Experience with effectively delegating and/or executing many tactical assignments and accurately elevating and reviewing the work of junior staff
- Proactive and unafraid to manage up