Enpro Inc. is a leading industrial technology company focused on critical applications across many end-markets, including aerospace. The Global Aerospace Market Manager plays a crucial role in identifying new market opportunities and expanding the company's reach through strategic planning, market research, and cross-functional collaboration.
Responsibilities:
- Strategic planning - Collaborates with product management, strategic marketing, and sales teams to define strategic roadmaps and prioritize initiatives, execution strategy, tactic planning and deployment. Work collaboratively with strategic growth team to identify and assess acquisition targets aligned with growth strategy. Assess existing projects and programs and identify areas for improvement
- Key metrics include Strategic Market Roadmap delivery and Total Estimated Opportunity Value of New Market Pipeline
- Market research and analysis - Provides market eco-system definition including a deep-dive segmentation analysis, competitive landscape, and defined market problems that align with our capabilities. Collects and shares market intelligence, terminology, and emergent market dynamics. Develops and executes process to collect Market research/VOM and competitive analysis. Identifies key trends, customer needs, and opportunities for strategic differentiation. Analyzes and interprets data to make informed recommendations on strategic initiatives and operational improvements. Prepares and presents periodic market updates on near-term market outlook, strategic insights, and recommendations to senior management and key stakeholders, ensuring alignment with corporate goals
- Key metrics include End-Market Map and segmentation analysis delivery
- Strategic campaign leadership - Develops and leads strategies around the promotion of our existing portfolio of distinctive products to applicable emergent and new markets through Commercial Campaigns. Works closely with customers, Product Management, Sales, and Marketing teams to understand the key personas, buying journeys, market problems and the value of our products. Supports strategic technical customer meetings, as necessary. Develop metrics and KPIs to track the performance of strategic initiatives and inform necessary adjustments. Organize leads, utilize CRM and sales tools to best manage market strategy
- Key metrics include Sales Velocity in Targeted Segments and Total # of New Leads from Commercial Campaigns
- Industry networking & thought leadership - Build and join networks to immerse into the end market ecosystem. Lead the evaluation of potential partnerships and new business models. Monitor and respond to industry trends, regulatory changes, and technological advancements to ensure our strategies remain competitive and compliant
- Cross-functional team leadership - Provides vision, strategy, and leadership from an end-market lens and develops a collaborative environment between Market, Product, Sales, Customer Support, Marketing, Operations, and other key stakeholders. Works effectively with others to identify and resolve issues
Requirements:
- Bachelor's degree in Marketing, Business Administration, or Engineering, or equivalent experience
- MBA a plus
- Business experience at a managerial level within product management, sales, marketing, or engineering
- Industry, customer, competitor, and product knowledge a plus
- Ability to build, develop, and engage teams directly and indirectly
- Demonstrated ability to collaborate and lead globally in and outside a matrix environment
- Strong problem solving and analytical skills to leverage data-driven insights and influence commercial activity
- Excellent verbal and written communication skills with an emphasis on persuasive communication, tact, and negotiation
- Up to 50% travel, both domestic and international