Contract Performance Marketing Expert Media Buyer (Facebook)

Ask Media Group is powered by energetic, data-driven marketers. They are seeking an experienced Performance Marketing Media Buyer to manage large-scale performance marketing campaigns and influence the automation and optimization of their marketing platform.

Responsibilities:

• Manage and scale performance marketing campaigns across Facebook, with a strong focus on paid content strategies (e.g., advertorials, content arbitrage, native-style funnels)
• Act as the primary subject matter expert for our engineering and data science teams
• Partner closely with product and data science to inform platform features around campaign setup, optimization, targeting, and reporting
• Share performance insights to refine bidding logic, creative selection, and budget allocation models
• Conduct rigorous A/B tests on creatives, copy, and targeting strategies, directly helping to validate automation outputs through real-world campaign testing
• Drive performance in various markets and languages, ensuring our automated solutions are scalable globally
• Monitor daily campaign performance, identify trends, diagnose issues, and quickly propose fixes

Requirements:

• 5+ years of hands-on media buying experience with a strong track record in paid content marketing (e.g., content arbitrage, lead gen, Driving to RSoC landing pages)
• Proven expertise managing and optimizing large-scale campaigns on Facebook Ads
• Demonstrated experience collaborating directly with engineering, product, or data science teams to inform and improve automation, tooling, or workflow systems
• Strong understanding of performance metrics (e.g., CPC, CTR, RPM, ROAS, CPA, LTV) and how to drive them at scale
• Ability to translate complex media buying know-how into scalable logic for automation (e.g., audience segmentation, rules-based bidding, dynamic creative testing)
• Excellent communication skills and comfort working cross-functionally in a fast-paced, experimental environment
• Strong data instincts: you can identify trends, diagnose issues, and propose fixes quickly
• Understanding of tracking/tagging, pixel implementation, and conversion event setup