Senior Product Manager

CryptoCurrency ICO/Airdrop is seeking a Senior Product Manager for the Points and Membership System. The role involves planning, designing, and implementing innovative incentive mechanisms to enhance user activity and loyalty within the company's ecosystem.

Responsibilities:

• Lead end-to-end product planning, design, iteration, and implementation of points, virtual currency, and membership benefit systems, ensuring rationality, scalability, and innovation
• Deeply analyze user behavior and needs to design effective incentive mechanisms that improve user retention, activity, and loyalty
• Collaborate closely with marketing, operations, technology, and other teams to integrate the points system with business modules and ensure successful launch and continuous optimization
• Monitor member behavior and points system data, and continuously optimize points rules, membership tiers, and benefit structures through data analysis
• Stay updated on industry trends in points, virtual currency, and membership systems, and propose forward-thinking innovative solutions based on business scenarios
• Design points issuance, consumption, redemption, and settlement mechanisms to enable online-offline integration and a closed-loop ecosystem
• Establish user feedback and data monitoring mechanisms to continuously evaluate system health and user experience

Requirements:

• Bachelor's degree or above, with 3+ years of product management experience
• Experience in points, virtual currency, or membership system design in gaming or large entertainment platforms
• Familiar with points and membership system design methodologies, with a deep understanding of user operations, incentives, and retention strategies in gaming/entertainment
• Strong product thinking and requirements analysis skills, with the ability to balance user experience and business objectives
• Excellent cross-department communication and coordination skills, capable of driving complex projects to completion with multiple teams
• Data-driven mindset, proficient in user behavior analysis, A/B testing, and product impact evaluation
• Proven experience in successfully launching and operating game currency or virtual points systems
• Understanding of blockchain technology, digital assets, and their application in membership systems and ecosystems
• Experience designing membership or loyalty programs for large-scale internet platforms
• Keen interest in emerging incentive models, including blockchain-based tokens and digital assets