AEO & GEO Marketing Manager

Stripe is a financial infrastructure platform for businesses, seeking an AEO & GEO Marketing Manager to lead the channel. This role involves growing new user acquisition through AI platforms and optimizing LLM Search performance while collaborating with cross-functional teams.

Responsibilities:

• LLM Search performance: grow the LLM Search channel (AEO or GEO)
• Agent experience: optimize Stripe.com so AI agents can efficiently access and take action on behalf of users
• AI-efficiency: spearhead the development and integration of AI capabilities to improve the performance and efficiency of the SEO and LLM Search programs
• Performance reporting: deliver regular reports and updates on LLM search performance to track progress and identify opportunities

Requirements:

• 7+ years of proven experience creating and executing SEO strategies, with full-time focus on LLMO/AEO/GEO in recent years
• Strong understanding and curiosity of traditional search and LLM platforms, including ChatGPT, Gemini, and Perplexity
• Strong technical expertise in making websites SEO and LLM-friendly
• Proven ability to translate data into insights and decisions that drive measurable growth
• Demonstrated understanding of user intent to prioritize actions that deliver positive outcomes for users
• Motivated self-starter, demonstrating the ability to take initiative, problem-solve independently, and carry out tasks with high agency
• Proven ability to independently lead the development and execution of roadmaps across a large group of cross-functional stakeholders
• High attention to craft and detail, ensuring precision in all tasks
• Excellent presentation and communication skills (written and verbal)
• Ability to work extensively in Google Drive apps (Docs, Sheets, Slides), Excel, Looker, Tableau, Google Analytics and other reporting software
• Professional proficiency in English
• Proficiency in NLP, vector search, and RAG
• In-house, B2B SEO/LLMO experience
• B2B SaaS experience
• Experience working in the following industries: payments, billing, accounting, tax, startups, or fintech
• SQL experience and ability to gather data
• Bachelor's degree or 4 years relevant experience