Chainguard is a company focused on secure software development and deployment. They are seeking a Growth Marketing Manager to create scalable growth programs, enhance user acquisition, and optimize conversion journeys through collaboration with various teams.
Responsibilities:
- Build and scale repeatable, signal-based outbound motions that generate net-new pipeline through rapid experimentation and optimization
- Architect developer-led growth systems that translate product usage, community engagement, and technical intent signals into structured nurture and conversion pathways
- Partner with Performance Marketing, RevOps, and Sales Development to segment, nurture, and convert our database based on intent level, persona, and engagement signals
- Continuously research, test, and implement new tools and AI-driven automation to accelerate execution, increase efficiency, and unlock new demand channels
- Write lifecycle and outbound email copy that converts — clear, technical, and credible messaging aligned to how our buyers actually communicate and consume information
- Diagnose inefficiencies in our lead-to-opportunity funnel, uncover root causes, and implement experiments that measurably improve conversion rates and downstream pipeline impact
- Share results clearly and consistently: what worked, what didn’t, what we learned, and what we’re shipping next
Requirements:
- Experience in building and scaling repeatable, signal-based outbound motions that generate net-new pipeline through rapid experimentation and optimization
- Ability to architect developer-led growth systems that translate product usage, community engagement, and technical intent signals into structured nurture and conversion pathways
- Experience partnering with Performance Marketing, RevOps, and Sales Development to segment, nurture, and convert databases based on intent level, persona, and engagement signals
- Continuous research, testing, and implementation of new tools and AI-driven automation to accelerate execution, increase efficiency, and unlock new demand channels
- Ability to write lifecycle and outbound email copy that converts with clear, technical, and credible messaging aligned to how buyers communicate and consume information
- Skill in diagnosing inefficiencies in lead-to-opportunity funnels, uncovering root causes, and implementing experiments that measurably improve conversion rates and downstream pipeline impact
- Ability to share results clearly and consistently: what worked, what didn't, what was learned, and what is being shipped next
- Strong metrics-driven and outcome-obsessed mindset focused on pipeline, acquisition, conversion, and revenue
- Technical fluency and comfort marketing to developers and security teams, partnering closely with product and engineering
- Strong writing skills with clarity and persuasion, able to communicate to technical buyers without sounding like marketing
- Curiosity, scrappiness, and a constant testing mindset
- Experience with the latest AI and workflow automation tools (Unify, Clay, UserGems, Claude Code, etc.)
- Ability to thrive in ambiguity, move quickly, and take ownership without waiting for perfect inputs
- Experience designing repeatable growth engines and efficient funnel journeys, not one-off campaigns