Slalom Consulting is seeking a Sr. Partner Marketing Manager to join their Global Technology Marketing Team. This role focuses on designing innovative marketing strategies and executing integrated marketing programs in collaboration with Microsoft and internal stakeholders to drive business growth.
Responsibilities:
- Develop a comprehensive 12-month strategy for Slalom + Microsoft marketing in conjunction with the Slalom partner teams
- Lead execution of the marketing plan with a focus on maximizing business impact on schedule and within budget. End-to-end management of all partner marketing outputs
- Own relationships with counterpart marketing lead(s) at Microsoft co-developing and executing on joint programming, funding, and external partner-led campaigns
- Work in conjunction with our go to market, client, people teams, and subject matters experts to develop programs, content, resources, and materials tailored to our key external and internal audiences that enable Slalom teams to scale and execute across the globe
- Develop and execute innovative plans to attract clients and candidates alike. Ability to craft creative briefs that fuel the Slalom team to execute our shared vision and business goals
- Build and share a calendar of marketing activities for both you and others to execute
- Lead core planning meetings across various groups to establish event strategies and drive alignment against shared objectives and business goals
- Develop and implement email marketing and digital advertising campaigns
- Train end users on how to successfully use content, leverage marketing plans, and easily track success metrics
- Utilize measurement and analytics to deliver event returns against expected business results and key performance targets and let those insights inform future campaigns
- Develop and maintain excellent rapport with the teams at Partner and Slalom leadership teams
- Represent the Slalom culture in a positive light, always working with a customer service attitude
Requirements:
- Excellent understanding of integrated marketing activities – from advertising and sponsorships to direct marketing and events
- Experience executing complex marketing programs and events
- Experience developing and executing paid and organic marketing campaigns, including audience segmentation, goal creation, and measurement
- Data driven, results oriented marketer. Ability to collaborate with multiple internal and external stakeholders to drive business results across a shared vision
- Keen understanding of the partner ecosystem and running partner specific campaigns
- Prior experience partnering with Microsoft preferred
- Experience using marketing automation tools (Salesforce Pardot experience preferred)
- Ability to set priorities and work both independently and collaboratively
- Ability to handle multiple projects simultaneously while remaining flexible and consistently meeting deadlines in a fast-paced environment
- Experience managing budgets and complex schedules
- A passionate and curious marketer, who is a learner at heart
- A quick thinker who can maintain professional composure even under pressure
- Comfortable working in a fast-paced environment
- Exceptional interpersonal, verbal, and written communication skills
- Advanced skills and experience in MS Word, Excel, Outlook and PowerPoint
- Bachelor's degree or higher, preferably in Business, Marketing, or Communications
- Minimum 6+ years of marketing experience, preferably in a partner marketing role
- Must be available to travel 25%